CLIENT
Cardinal Point Security Group

SERVICES
Website Redesign

DESIGN PROGRAM
Adobe XD

ROLE
Lead Designer

YEAR
2021-22

Project Overview

The client came to us looking to completely revamp their business and website. Their current site was a bit dated and they also wanted to update their service offerings. A lot of the content was going to change so the initial design used a lot of placeholder text.

The client was in need of both a site that informed about their service offerings, but also provided a way for users to sign up for courses they offered. We noted early on the current site lacked strong call to action sections to clearly direct a user through the site.

Through the use of big images, a more strategic use of an accent color, and an established heading hierarchy we were able to revamp the old look to be much more interesting and informative, while guiding a user through the site.